Why is Video Marketing Strategy a Necessity for Success
We are living in a world where the visual has been proven as better and even more authentic than the written word. Brochures no longer are enough to sell a product or service. For the most part, those printed material get recycled or just thrown out unread. With a compelling, short and to the point engaging […]
Eid and Unity PSA by Arabia Video to remind Bahrain of the common good
?This is a story of a wall. Bahrainis don’t need an excuse to come together, nor do they habitually look for affiliation before they make friends. In this film, we explore how a wall – which traditionally divides people – actually brought people together
Public Service Announcements (PSAs), What Are They and How Can You Use Them?
Public service announcements (PSAs) are a valuable and often overlooked strategy for reaching customers and raising brand awareness. They usually have the look and feel and traditional advertisements but unlike regular advertisements, their purpose is to highlight the importance of a problem or issue, convey information, or promote a behavioural change within a society. They […]
Profile Videos
Meet our founder Mahmood Al-Yousif in this profile video. Let us know if you’re interested in creating one for yourself, your company or its executives.